The oneworld® Alliance has been named the world's leading airline alliance for the fifth year running in the World Travel Awards, which are described by the Wall Street Journal as the "travel industry's equivalent of the Oscars."
The awards, which were presented last week at a gala ceremony in the Caribbean's Turks & Caicos Islands, are based on votes cast by some 170,000 travel professionals and agents worldwide.
oneworld has won the award for leading airline alliance every year since the category was introduced in 2003.
"oneworld is delighted to have received this tremendous vote of confidence once again from some of the most knowledgeable people in the travel industry worldwide," said Michael Blunt, oneworld's Vice President of Corporate Communications. "It reflects the quality of our airline members and our commitment to deliver alliance customer service better than anyone else. It's a wonderful way to end what has been a record-breaking year for oneworld."
In other top categories, member airline British Airways was named the world's leading airline for the third year running; Cathay Pacific was selected as having the world's leading First Class product; and American Airlines was honored for the world's leading Economy Class.
The leading alliance award is the culmination of a record year for oneworld, with 11 airlines becoming participants in the Alliance, expanding its network to approximately 100 more destinations. Alliance partners also share more facilities in terminals at key airports to smooth customers' journeys, and oneworld generates more revenues than ever before for its member airlines.
Just last month, oneworld completed its biggest expansion since its launch eight years ago with the addition of China's Dragonair, an affiliate of Cathay Pacific, following the recruitment earlier this year of Japan Airlines and five of its affiliates, plus Malev Hungarian Airlines, Royal Jordanian, and LAN affiliates LAN Argentina and LAN Ecuador. Together, they expanded the Alliance's network to about 700 destinations in nearly 150 countries.
Also last month, oneworld opened its first airport lounge developed as an Alliance project, at Los Angeles. That followed the consolidation earlier this year of Alliance operations in Terminal 2 at new oneworld hub Tokyo Narita.
oneworld brings together some of the best and biggest names in the airline business -- American Airlines, British Airways, Cathay Pacific, Finnair, Iberia, Japan Airlines, LAN, Malev Hungarian Airlines, Qantas and Royal Jordanian, plus more than 20 affiliates. China's Dragonair joined as an affiliate on Nov. 1.
The Alliance enables its members to offer their customers more services and benefits than any airline can provide on its own. These include a broader route network, opportunities to earn and redeem frequent flyer miles and points across the combined oneworld network, and more airport lounges. oneworld is the only alliance to enable passengers to fly throughout its network, on any combination of airlines, using electronic tickets.
First Call Analyst:
FCMN Contact: firstname.lastname@example.org
CONTACT: Michael Blunt, VP Corp Comms of oneworld, +44 7789 612712,
email@example.com; or Corporate Communications of American Airlines,
+1-817-967-1577, firstname.lastname@example.org; or Press Office of British Airways,
+44 20 8738 5100, email@example.com; Corporate Communications of Cathay
Pacific, +852 2747 8282; or Corporate Communications of Finnair,
+358 981 84970; or Communications of Iberia, +34 91 587 7462,
prensaintl@Iberia.es; or Stephen Pearlman of JAL, +81 3 5460 3109,
firstname.lastname@example.org; or Corporate Communications of LAN, +562 565 3975;
or Krisztina Nemeth, Corporate Comms of Malev, +36 1 235 3331,
+36 20 555 4150, email@example.com; or Corporate Communications of
Qantas, +61 2 9691 3473; or Hussein Dabbas of Royal Jordanian, +962 6 520 2500
Web site: http://www.oneworld.com/