American Gives Exclusive Dynamic Air Award Options to Elite AAdvantage Members
FORT WORTH, Texas, Aug. 2, 2011 /PRNewswire/ -- American Airlines today gives AAdvantage® elite status members more opportunities to make the most of their frequent flyer miles by introducing Dynamic Air(SM) awards. The new awards give AAdvantage Executive Platinum®, AAdvantage Platinum® and AAdvantage Gold® members the exclusive ability to book any Economy Class seat for travel within the U.S. mainland for fewer miles than what's required for an AAnytime® award and, in some cases, fewer miles than what's required for a MileSAAver® award providing customers more options and flexibility when redeeming miles for travel.
As part of the continued celebration of the AAdvantage program's 30th anniversary, American Airlines has partnered with travel software provider ezRez to introduce Dynamic Air awards. This product, which is part of the airline's ongoing efforts to maximize the benefits for its most loyal customers, will be offered to elite status members in addition to MileSAAver and AAnytime awards. The amount of miles required is based on published ticket prices, so redemption rates for these awards will vary as fares vary. In addition, Dynamic Air awards have no blackout dates, booking fees or inventory restrictions.
"Our elite AAdvantage members work hard to earn their miles and Dynamic Air awards give them freedom to do more with those miles," said Maya Leibman, President AAdvantage Loyalty Program. "AAdvantage members always tell us how we can improve the program to better fit their needs, and new offerings like this are our way of showing them, 'We're listening.'"
AAdvantage elite status members can learn more and book award flights using Dynamic Air awards by visiting AA.com/DynamicAirAwards.
About American Airlines
American Airlines, American Eagle and AmericanConnection® serve 250 cities in 50 countries with, on average, more than 3,600 daily flights. The combined network fleet numbers more than 900 aircraft. American's award-winning website, AA.com®, provides users with easy access to check and book fares, plus personalized news, information and travel offers. American Airlines is a founding member of the oneworld® Alliance, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members serve approximately 900 destinations with more than 9,000 daily flights to 145 countries and territories. American Airlines, Inc. and American Eagle Airlines, Inc. are subsidiaries of AMR Corporation. AmericanAirlines, American Eagle, AmericanConnection, AA.com, and AAdvantage are trademarks of American Airlines, Inc. (NYSE: AMR).
About the AAdvantage® Program
The AAdvantage program was the first frequent flyer program, and was established in 1981. This year marks the 30th anniversary of the AAdvantage program, which now has more than 67 million members worldwide. Members can earn miles at more than 1,000 participating companies, which include 27 hotel chains representing more than 60 brands, more than 20 airlines, eight car-rental companies, 11 financial companies, and over 500 brand name retailers. In addition, members can earn miles when making purchases with one of more than 100 affinity card products in over 40 countries. In 2010, AAdvantage members redeemed more than 165 billion miles to claim just fewer than 7.2 million awards for flights, upgrades and car rentals. For more information and a listing of AAdvantage program participating companies, visit www.AA.com/AAdvantage.
About ezRez Software, Inc.
ezRez Software, Inc. enables its partners to sell any combination of travel products including air, car, hotel, trip activities, packaging and travel insurance to anyone, anywhere in the world. Its Software-as-a-Service (SaaS) platform allows clients to easily launch online travel agency functionality with the look and feel of a customized implementation at a fraction of the cost. ezRez provides access to more than 200,000 travel suppliers and its clients include some of the world's largest airlines, hotels, travel agencies and banking loyalty programs. Based in San Francisco, ezRez was founded in 2003 and has secured $17 million in venture funding led by Canaan Partners with participation from Azure Capital Partners. For more information, visit www.ezrez.com.
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The address is http://www.aa.com
SOURCE American Airlines