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American Airlines, Through BlackAtlas.com(SM), Hosts a New York City Scavenger Hunt Nov. 13 & 14

WINNERS WILL HAVE A CHANCE TO BE ONE OF THE FIRST TO DINE AT MARCUS SAMUELSSON'S NEW RESTAURANT, RED ROOSTER HARLEM

 

WHAT:

American Airlines, through BlackAtlas.com(SM), the first-of-its-kind social networking site which combines the best features of a travel site with the power of an online social network of travelers who share experiences unique to the Black community, is teaming up with food and travel bloggers @Niche and @NYCitymama to host a twitter scavenger hunt, Nov. 13 in Brooklyn and Nov. 14 in Harlem.  

 
   
 

Registered users of BlackAtlas.com(SM) will follow twitter clues posted on our @Black_Atlas twitter account to find the BlackAtlas.com mobile van. Sixteen winners will each receive two tickets to the Marcus Samuelsson Food, Wine and Music event at Red Rooster Harlem on Nov. 15.

 
   

WHERE:

The BlackAtlas.com mobile van will be at several locations in Brooklyn and Harlem. Registered users of BlackAtlas.com will follow twitter clues posted on our @Black_Atlas twitter account to find the exact locations.  

 
   

WHEN:

Saturday, Nov. 13 from 12:00 p.m. – 3:00p.m. EST in Brooklyn

 
 

Sunday, Nov. 14 from 12:00 p.m. – 3:00p.m. EST in Harlem

 
   

ABOUT THE EVENT:

On Nov. 15 American Airlines and Chef Samuelsson will host a pre-opening dinner party at Red Rooster Harlem. The restaurant will celebrate the roots of American cuisine in one of New York City's liveliest and most culturally-rich neighborhoods. The event will consist of a four-course meal, prepared specially by Chef Samuelsson. Each course will be paired with a South African wine, provided by Heritage Link Brands, the preeminent importer and distributor of wine produced by people of African descent throughout the world. A musical performance by American R&B and soul singer-songwriter Chrisette Michele will conclude the evening's activities.

 
   

CONTACT:

Mary Sanderson

 
 

American Airlines

 
 

Corporate Communications

 
 

817-967-1577

 
 

mediarelations@aa.com

 
   

AmericanAirlines® We know why you fly®

 
  

Registered Users of American's BlackAtlas.com(SM) website will follow twitter clues posted on the @Black_Atlas twitter account to find the BlackAtlas.com van for a chance to win a pair of tickets to the November 15 preview event

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