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American Airlines Launches 'ON American Airlines'

New Entertainment Magazine Designed by American Airlines Publishing

American Airlines today will unveil ON American Airlines(SM), a new monthly entertainment magazine featuring news and reviews on technology, games, music, TV and DVDs. The publication will be provided on all entertainment-equipped flights, including Boeing 737, 757, 767, and 777 and Airbus 300 aircraft, and will point out complete inflight audio and video options available to passengers on board American Airlines.

(Photo: http://www.newscom.com/cgi-bin/prnh/20070801/LAW049)

"We are excited to bring ON American Airlines to our customers," said Lauri Curtis, American's Vice President - Onboard Service. "ON American Airlines will entertain and educate and is another way that American is further improving the inflight experience."

The 28-page magazine, produced by American Airlines Publishing, is a redesign of AAttractions, the previous guide that listed audio and video information.

"We are pleased to be the official publisher of ON American Airlines," said Rick Morrison, President - American Airlines Publishing. "We've created an entertainment-focused magazine that we hope will enhance the customer travel experience through engaging and relevant content."

With a controlled circulation of 172,000, the complimentary advertising-based magazine is the primary source for entertainment, technology, trends, and instructions on how to use the onboard entertainment systems. Leading advertisers in the inaugural issue include CBS, Bose®, Sky Radio Network, American Airlines®, AA.com® and Citi®/AAdvantage®.

American Airlines is a founding member of the global oneworld® Alliance. 

About American Airlines Publishing

ON American Airlines is published by American Airlines Publishing. American Airlines Publishing has done exclusive publishing work for companies such as AA Federal Credit Union, Dell, Genesco, DIRECTV, Fort Worth Convention & Visitors Bureau, Grapevine Convention & Visitors Bureau, The Dwyer Group, AAdvantage and AA Vacations. American Airlines Publishing produces a variety of travel and retail marketing solutions including award-winning publications such as American Way, Celebrated Living, and American Airlines Nexos magazines.

About American Airlines

American Airlines is the world's largest airline. American, American Eagle and the AmericanConnection® airlines serve 250 cities in over 40 countries with more than 3,900 daily flights. The combined network fleet numbers more than 1,000 aircraft. American's award-winning Web site, AA.com, provides users with easy access to check and book fares, plus personalized news, information and travel offers. American Airlines is a founding member of the oneworld® Alliance, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members serve more than 700 destinations in over 140 countries and territories. American Airlines, Inc. and American Eagle Airlines, Inc. are subsidiaries of AMR Corporation. AmericanAirlines, American Eagle, the AmericanConnection® airlines, AA.com and AAdvantage are registered trademarks of American Airlines, Inc.

American Airlines® We know why you fly®      
Current AMR Corp. releases can be accessed on the Internet.                    
The address is http://www.aa.com

First Call Analyst:
FCMN Contact: rick.wilbins@aa.com

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20070801/LAW049
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

SOURCE: American Airlines

CONTACT: Charles Wilson, Corporate Communications of American Airlines,
+1-817-967-1577, corp.comm@aa.com

Web site: http://www.aa.com/

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