What’s the latest South Beach trend, you ask? Much more decadent than dieting, it’s Sunday afternoon beach parties. The Ritz-Carlton’s DiLido Beach Club (786-276-4000, www.ritzcarlton.com, no charge), decked out with canopied daybeds and tiki torches, buzzes as beautiful people sip champagne and a deejay spins the latest hits. Over at The Raleigh (305-534-6300, www.raleighhotel.com, $20 for nonguests), Madonna’s gal-pal Ingrid Cesares hosts “Soiree,” which attracts her hipper-than-thou cronies (actors, models, fashionistas), and those who aspire to befriend them. Chef Eric Ripert’s grill menu is another draw, as are the private cabanas and the evening bonfire. A more raucous scene can be found at perennial favorite Nikki Beach (305-538-1111, www.nikkibeach.com, $20 on Sundays after 4 p.m.), with a mix of old and young, American and foreign, tanned and, well, deeply tanned. The trend is also spreading to Latin America — an outpost of Nikki Beach has opened at The Westin Resort in Puerto Vallarta, Mexico (011-52-322-221-0252, www.nikkibeach.com, no charge).
— Jill Fergus