By John Lusk and Kyle Richardson, Perseus Publishing, $24
It’s that business book staple, an entre-preneurial memoir. But don’t yawn yet — Kyle Harrison and John Lusk take the form to a new level. The two came out of a prestigious business school at the height of the dot-com frenzy, when classmates were joining Internet startups for piles of cash and options. Instead of accepting similar offers, they started their own company to make a computer mouse shaped like the head of a golf club. Unlike many of their classmates’ stock options, they and their product are still around.
WINNING DECISIONS: GETTING IT RIGHT THE FIRST TIME
By J. Edward Russon and Paul J. H. Schoemake, Currency/Doubleday, $27.50
Ivy League professors Edward Russo and Paul Schoemaker show how to address real problems, find better options for solving them, decipher conflicting advice, and otherwise make tough decisions.