• Image about New York City

It used to be that a good concierge was the guy - or gal - who got you tickets to that must-see sold-out play or sent you to the city's best-kept-secret of an eatery. These days, however, the job is being fine-tuned and redefined. From soap concierges to boot concierges, it's a brave new world at the hotel's most frequented desk. By Becca Hensley


70 Park Avenue Hotel, New York City

Christal White sees New York City through emerald-colored glasses. Committed to minimizing her personal environmental impact, she inspires others to do the same. She encourages guests to experience the Big Green Apple with pedicabs, directs them to lesser-known green spaces in the urban jungle, and counsels them on how to offset their travel-related carbon emissions. www.70parkave.com

Cultural Concierge

Hotel Seiyo Ginza, Tokyo

Want to close the deal? Let Hiromi Hayashi coach you in the fine art of the Japanese business world. She'll pass on the tools for success, including how to bow properly, what body language to eschew, how to create Japanese business cards, and what the rules are for exchanging them. As part of the hotel's 24-hour concierge service, she also creates itineraries, teaches etiquette, and helps you manage your time. www.seiyo-ginza.com

Teen Concierge

Vail/Beaver Creek Resort Properties, Beaver Creek, Colorado

Not your stodgy parent, cool Sarah Evans takes teens on personalized shopping excursions throughout Beaver Creek and then offers them sustenance at teen-friendly cafés. She organizes snowboarding lessons with the hottest instructors, arranges fitness classes, and coordinates VIP passes to destination events. www.vbcrp.com


The Cove, Eleuthera, Bahamas

There's nothing fishy about Kirk Aulin Jr., your private sea-adventure concierge. He maps out snorkeling trips, escorts kayaking expeditions, spearfishes your dinner upon request, and even kayaks with you over to Lenny Kravitz's place. www.thecoveeleuthera.com